AI Assistant

A context-aware chat panel that already knows the selected client — their fields, their custom values and their stage-by-stage onboarding progress.

Illustration of AI Assistant in Power CRM

Chat that already has the context

An AI assistant is only useful if it knows what you are looking at. Pasting a client’s details into a generic chatbot to get a generic answer is not a workflow; it is a chore with extra steps.

It loads the client, not a blank page

Open a client, open the assistant panel, and the model already has:

  • every field on the client record and its current value,
  • the location’s custom values,
  • the onboarding progress, stage by stage, with the status of each field,
  • and the crawled content of the client’s own website.

So the questions your team actually asks have real answers:

  • What is still missing for this client before we can launch?
  • Summarize this client’s brand and positioning from their site.
  • Draft an about-us paragraph in their voice.
  • Which onboarding stage are they stuck in and why?

Grounded in the client’s real site

The assistant reads the same website knowledge base that powers AI autofill — a background crawl of the client’s site stored as markdown and browsable in the app. That is why its answers about a business are specific rather than generic.

The same AI stack, the same controls

The assistant runs on the same provider ladder as the rest of Power CRM — Claude, OpenRouter, the Anthropic API, an internal gateway or OpenAI — with the same per-request toggle between the standard and the advanced model. There is one AI configuration for the whole app, in settings, under your control.

Questions about ai assistant

Do I have to paste the client's details into the chat?

No. Open a client, open the panel, and it has already loaded that client's fields, custom values and per-stage onboarding progress. You ask the question; the context is already there.

Can it tell me what is blocking a client?

Yes — that is the most common use. It reads the onboarding progress and the field statuses directly, so "what is still missing for this client" is a question it can actually answer.

Where does it get facts about the client's business?

From the client's record and from the background crawl of their website, which is stored as a browsable knowledge base in the app.

See Power CRM on your own GoHighLevel account

A 30-minute working session against a location you pick. We show onboarding, the sync conflict queue and AI field capture on real data — then you decide.

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